Raggalox

Reggae recording artist Ragga Lox is an eloquent lyricist whose voice compliments tracks in a unique manner. He was born Rohan Robinson in Mandeville, Manchester in Jamaica; and grew up in the community of Georges Valley, a small district on the outskirts of the city. Ragga Lox migrated to the United States in the late 80s and has been living there ever since.

In the early 90s – while using the moniker Terminator – he linked up with his longtime friend Captain Remo (now known as Natty Remo) who had already made a name for himself in Brooklyn. Remo introduced him to Sounds Junior Production, which is where he began his recording career. Unfortunately, the name Terminator was short lived as it did not match his image. Therefore, none of his songs were ever released under that name.

By the mid 90s he had transitioned from Terminator to Ragga Lex. He then started recording for Rhythm One Records. His first ever release came in 1993; with two songs on a 12″, then followed up in 1995 three tracks on a compilation CD titled “Rhythm One Riddims.” His song, “Ghetto Youths,” was a fan favorite. The album also featured Wayne “Sling Ting” Smith, Yankee B and Devon Clarke.  

 While at Rhythm One Studios, musician and engineer Tarriii suggested that Ragga become a member of a band so that he could get the experience of performing live. The opportunity presented itself almost immediately, as Ragga became one of the founding members of the band U.N.I (Under the Nazarene Influence) and performed in and around the northeastern section of the United States. It was the experience of working with the band that inspired his decision to wholeheartedly commit to a career as a recording artist.

He then parted with Rhythm One in 1996, but continued performing with the band for another year before pursuing a solo career. Ragga soon established, and began recording for his own label, Rtist4Rtist Ent., with “Bright Lights Big City” and “Chocolates and Roses” being its first releases. “Chocolates and Roses” was an instant success and received a considerable amount of airplay in and around the New York Tri-State Area, before spreading out to other markets.

His debut album, “Mr. Lexinstein,” was completed in 1999 but was not officially released until the year 2000. It received favorable reviews from both local and international press. To his surprise, this also included the Jamaica media.

The coverage received by the Jamaica media was bitter sweat because there was an article in the Jamaica Observer about the album, but it featured the picture of popular dancehall deejay, Lexxus instead, who was at the time going by Mr. Lexx.

In another article, Balfour Henry of the Jamaica Sunday Gleaner wrote of how he was “Delighted on hearing its lyrical tirade against all forms of injustice”, but also highlighted the fact that the album “Has the hallmarks of a relatively poor, inexperienced producer, trying to make the best of his ambition.”

Ragga then decided to go back to the drawing board.

Ragga changed the “Lex ” to “Lox,” which he thought was more practical as Rastafari had now become his way of life. He also made a promise to himself, that future productions have to be industry standard.

 He instantly began marketing and promoting the new name and the image, by venturing into other areas in the industry. He began working on radio: co-hosting Culture Jam Radio with Bobby Channel One and Reggae Jam Radio with Dave Judah on 93.5 FM in New York.